It’s a reminder to take a timeout from the bullshit of modern adult life.
was bottled during an incredible apple harvest in Denmark in the summer of 2008. Since then, the world has become a lot busier, louder and more complicated – but taking a timeout from the bullshit never goes out of style.
Began being used in 2020 in all Somersby ciders sold in Canada made from 100% Canada Apples when production of Somersby cider was moved from Denmark to Kitchener, Ontario
We are now one of the largest international cider brands in the world. Turns out people everywhere could use a break from the bullshit too.
Less meetings that could've been emails. Less decoding mixed signals. Less apps to manage other apps.
More laughter. More spontaneity. More moments that don’t need to be posted.
and news cycles filling up with negativity, we tend to forget that good things are happening all around us. That’s why our cider is an open invitation to be more light-hearted, playful and generous.
is choose to look at life through cider coloured goggles, like we do. The way we see it, the glass is always half full of Somersby cider, if you want it to be.